Marketing Tips for Breakfast in the Classroom

When it comes to marketing breakfast-in-the-classroom, we recommend listening to the experts—in this case, two Partners for Breakfast in the Classroom grant recipients. Today we’re going to share some of the simple, effective marketing strategies our BIC grantees swear by for breakfast-in-the-classroom success. Incentivize It! Contests, prizes, limited time offers, exclusive opportunities—get students excited about…

Back-to-School with Breakfast in the Classroom

We love going “back-to-school” with breakfast-in-the-classroom! It’s exciting to see BIC programs rolling out in our funded districts, like Austin ISD (TX), Center School District (MO), and Livingston Parish Public Schools (LA), to name a few. Breakfast Champions We were thrilled to see so many school breakfast champions Tweeting about breakfast-in-the-classroom. We took a screenshot…

Partners for Breakfast in the Classroom Chat: Kathleen Prechtel, RDN, School Nutrition Director

Before she became the school nutrition director for Saint Lawrence Catholic School Kathleen Prechtel was a clinical dietitian, and then a stay-at-home mom. It was when the kids started school that Prechtel was introduced to the world of school nutrition. “My kids went to a Catholic school where there wasn’t so much a lunch program…

Breakfast in the Classroom “Just Makes Sense” for Student Achievement at Grand Island High School

Easing the “Breakfast in the Classroom Jitters” When cafeteria manager Judy Eastman found out she would be implementing breakfast-in-the-classroom at Grand Island Public High School she initially felt a little overwhelmed, but was quickly convinced the program was best for her students. “I’ve been in foodservice for twenty years, and a manager for ten of…

Exciting & Unexpected Outcomes with Breakfast in the Classroom

When we help schools implement breakfast-in-the-classroom they cite a variety of reasons for wanting to move breakfast out of the cafeteria, including: Increasing access to/participation in school breakfast Improving morning logistical and/or behavioral issues Reducing absences and tardies Improving outcomes for students is what breakfast-in-the-classroom is all about, and among our favorite outcomes are the…

Find Us at #ANC18 in Las Vegas

The School Nutrition Association’s Annual National Conference is just a few weeks away, and we can’t wait to see you in Las Vegas. If you’re an SNA member attending #ANC18, make sure you connect with us on social media on Facebook and Twitter. Find Us in Our Education Session on Tuesday, July 10 Join the…

Partners for Breakfast in the Classroom On the Road in Houston County Schools, Georgia

Members of the Partners for Breakfast in the Classroom team recently had the opportunity to visit Houston County Schools in Perry, Georgia. School Nutrition Foundation Program Manager Sarah Murphy Youssef and PBIC nutrition consultant Liz Campbell (MA, RD) took a whirlwind tour of several Houston County campuses to see BIC in action, and get an…

National School Breakfast Week Snapshot: DeSoto ISD

During our recent site visit to observe breakfast-in-the-classroom at Woodridge Elementary in DeSoto, Texas, the foodservice staff was kind enough to share some of their very best National School Breakfast Week snapshots. It’s clear from the photos–breakfast-in-the-classroom is a great way to start every school day! A common myth about breakfast-in-the-classroom is that it can…

Seeing is Believing: Direct Delivery Breakfast in the Classroom Photo Essay from Woodridge Elementary

This is the second in a multi-part series about our visit to DeSoto ISD to observe breakfast in the classroom. Don’t forget to follow our friends in DeSoto on Facebook and Twitter, and check back soon for the third part in this ongoing series.  If you read the first part in our series about breakfast-in-the-classroom…

School Breakfast Summer School: Webinars, Resources & More

With just a few weeks until the end of the school year, it’s time to start thinking about “what’s next” for your school nutrition program. Whether you want to implement summer feeding, plan a breakfast-in-the-classroom pilot for next fall, or catch up on your school nutrition reading we have resources to keep you busy all…